Snapchat is launching a new Lens that lets users create and edit images using a text-to-image AI generator, the company told TechCrunch exclusively. The new “Imagine Lens” is available to Snapchat+ ...

Snapchat is bringing generative AI videos to its social platform. The company has today introduced what it calls Video Gen AI Lenses, which essentially add an AI-powered video effect to your Snaps.

Snapchat’s new Imagine Lens uses AI to produce an image from any prompt The feature blends generative AI with Snap’s real-time camera interface The Lens is only available to Snapchat+ Platinum and ...

Snapchat is introducing Sponsored AI Lenses, a new ad format that lets brands engage with consumers in an immersive way. While Snapchat has offered brands the opportunity to pay for sponsored lenses ...

Snapchat’s newest ad format -- Sponsored AI Lenses -- taps into the social media company’s insistence on immersive AI-generated branding experiences, with companies like Uber and Tinder finding early ...

Snapchat has released new AI video Lenses for its Platinum subscribers. These lenses use Snap's own generative video model. Snapchat has premium subscription plans that offer exclusive features for ...

Snapchat, in the announcement post, mentions that its in-house generative video model powers these new AI video lenses. The initial batch includes three AI video lenses. The first lens drops a virtual ...